YouGov plc (YOU.L)

P/B ratio as of December 2025 : 1.73

According to YouGov plc's latest financial reports the company has a price-to-book ratio of 0.903507.
The price-to-book ratio is a way to measure how much the stock market thinks a company is worth compared to how much the company says its assets are worth on paper.

YouGov plc - P/B ratio (from 2005 to 2025)

P/B ratio by year

Year	P/B ratio	Change
2025-12-31	N/A	-100%
2024-12-31	2.58	-62.05%
2023-12-31	6.80	-23.2%
2022-12-31	8.85	-42.68%
2021-12-31	15.4	39.57%
2020-12-31	11.1	59.39%
2019-12-31	6.94	56.49%
2018-12-31	4.44	4.58%
2017-12-31	4.24	29.07%
2016-12-31	3.29	40.43%
2015-12-31	2.34	16.64%
2014-12-31	2.01	27.07%
2013-12-31	1.58	19.24%
2012-12-31	1.32	72.08%
2011-12-31	0.7695	8.12%
2010-12-31	0.7117	18.44%
2009-12-31	0.6009	-40.38%
2008-12-31	1.01	-89.86%
2007-12-31	9.94	-46.22%
2006-12-31	18.5	51.54%
2005-12-31	12.2

What is the market capitalization of a company?

The market capitalization sometimes referred as Marketcap, is the value of a publicly listed company.
In most cases it can be easily calculated by multiplying the share price with the amount of outstanding shares.

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YouGov plc (YOU.L) - P/B ratio